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ERA1X PACKAGING
Interphone
Not just a box. A scene in motion.
We envisioned packaging that does more than simply contain — it tells a story. A pack design created to showcase the product in a spectacular way, as if it were already in use: a system of cubic and rectangular volumes that fit together perfectly, composing a true three-dimensional scene.
Every element finds its place in a precise balance between form and function. Space is used to its fullest, without waste, with each box protecting an essential part of the device, ready to be discovered.
The result is packaging that surprises, invites exploration, and transforms the unboxing into the very first experience of using the intercom.
designed @ arteficegroup
creative direction: Tiziano Saitta
design: Tommaso Ceschi
art direction: Luca Uliana
accounting: Giuseppe Bellucci







